Your reels aren't flopping because of the algorithm. There's one reason your content keeps getting scrolled past, and it has nothing to do with when you post. Reason one is the obvious one: you're talking to everyone, so no one feels like it's for them. Reason two is the one almost nobody fixes: your first line explains, when it should interrupt. And reason three is the expensive one: you give the answer away before they've felt the tension. So here's the fix. Write your hook for one person, not a crowd. Open with a claim or a mistake, never a warm-up. Then reveal your point in steps, question, tension, partial answer, payoff, so they have to stay for the end. Save this and use it on your next reel. Follow for part two, where I break down the exact three-line hook I use every time.